Unlock exponential efficiencies and extraordinary results.

You can’t hire your way to scale. That’s why the Fluency operating system was engineered from the ground up to help enterprise agencies and brands  automate and manage advertising with breakthrough efficiency and precision. Combining groundbreaking Robotic Process Automation for Advertising with AI that enhances execution while enabling complete strategic control, Fluency streamlines time-consuming tasks, empowers teams, and transforms your capacity, results, and margins.

97%
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on budget management
70%
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on monthly
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90%
Less time
on account
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The Ultimate Guide to AI and Automation in Digital Advertising

The Ultimate Guide to AI and Automation in Digital Advertising

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Discover why we’re trusted by top agencies, and loved by our users.

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Fluency’s comprehensive automation platform is backed by an unwavering commitment to partnership and service for ad ops teams of all sizes and complexities. Browse our case studies to see why we’ve become the top-rated ad tech platform on G2 while helping partners better manage over 1B in ad spend.

Meet our Platform.

Launch, manage, and optimize
advertising…effortlessly.

The Fluency platform is your gateway to a complete Digital Advertising Operating System. It combines all the tools that enterprise teams need into one centralized and intuitive solution that can be configured for any size organization. And everything is backed by award-winning services and support that empowers your teams and enables your success.

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Automated Advertising Management

Effortlessly optimize an unlimited number of campaigns on every key ad channel.

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Ad Customization at Scale

Discover your “Blueprint” for success: groundbreaking flexibility and customization at scale.

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AI-Powered Ad Optimization

Harness the power and efficiency of AI while retaining complete control of your strategy. Our integrated tools help you create compliant, on-brand content to fuel everything from ad copy to monthly reports.

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All the components you need.
All in one place.

Eliminate tedius task switching between ad channels and inferior tools. Fluency brings the latest capabilities from every major ad channel and network into one scalable, open and transparent platform that integrates seamlessly with your tech stack.

Search

Streamline your search programs in one intuitive interface

Fluency enables custom search campaigns at any scale. Launch, manage, and optimize thousands of search campaigns quickly and easily.

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Social

Engage your audience on key social channels

Ever-shifting customer preferences and privacy restrictions require a flexible and omnichannel campaign approach. That’s why Fluency integrates the top social channels and publishers into our Platform, continuously ensuring lockstep alignment with every key social channel update, and enables flexible creative and campaign management.

Display Advertising

Deliver consistent, compliant, custom display campaigns

From programmatic display to Performance Max, your display campaigns need to be precise, compliant, and fueled by the latest audience data in order to be effective. Fluency helps you stay one step ahead of the competition - and drive maximum display ROI - by integrating every display ad type into our platform.

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Portfolio Management

Manage comprehensive portfolios, at any size or scale

Structure a near-limitless account volume into segments that you can monitor and manage like a stock portfolio, helping you achieve across-the-board performance goals.

Budgeting

Experience effortless, precise, 24/7 budget management

Make overspend and underspend issues a thing of the past. Fluency makes the critical workflows of bid adjustments, reallocations, and rollovers easy and accurate, while keeping you in full control. Receive instant alerts if issues arise, with real-time error detection and performance monitoring.

Dynamic Campaigns

Deliver data-driven, dynamically responsive campaigns, without  manual effort

Make the most of your unique business data and automate changes across your portfolio. Use Fluency’s exclusive Blueprints feature to make tailored changes at scale to dramatically reduce time spent managing accounts.

Continuous Monitoring

Stop errors and issues in their tracks

Advertising runs 24/7, spending money in real-time. If a problem occurs, you want to know about it within minutes, not days. Our platform continuously searches for common errors, unexpected performance changes, and a vast array of “gotchas” that degrade your advertising quality. Spend goes where it’s supposed to go, keeping you from writing checks for issues that should never have happened.

Recommendations

Turn insight into impact with recommendations and notifications

With less time wasted on manual ad management, your strategists will have more time for strategy. Fluency’s Notifications keep you informed with insight-driven messages, real-time alerts, and problem-solving suggestions, ensuring you have the information needed to maximize results across your portfolio.

Reporting

Harness the reporting power of integrated data

Fluency offers multiple tools for accurate and thorough reporting, so you can fully optimize your campaigns and continuously improve performance. Create holistic dashboards within a unified data model to meet your specific business needs and share across stakeholders.

OpenAPI

Transparent and flexible data integration through our open API

Built around bi-directional API, our platform allows you to automatically update hundreds or thousands of ad accounts based on customized business data. Additionally, our data engagement process includes scoping, planning, and management of customer data throughout its lifecycle.

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