connection between data, automation, and Google Ads
COVER STORY
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How to Automate Google Ads in 2025: Three Use Cases for Growth

Learn effective Google Ads automation workflows for 2025: effective AI usage, optimized Performance Max campaigns, and compliant first-party data strategies.

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Latest posts

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PPC Automation

The Power of PPC Automation: Everything Ad Strategists Should Know

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Blog
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Fluency Culture, teams collaborating

How a People-First Approach Shifts the Tech Workplace Culture Paradigm

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Blog
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hands together, showcasing teamwork

Beyond Data-Driven: Four Steps to Data-Powered Advertising

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Blog
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An illustration depicting two computers sharing information easily.

Bi-Directional APIs: Benefits and Use Cases in Digital Advertising

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Blog
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audience overlap on a map

3 Ways Automation Enhances Location-Based Targeting

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Blog
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infographic, example used in the blog post looking at weather data to create real-time triggered ad campaigns

3 Powerful Ways to Integrate Real-Time Data into Advertising Workflows

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Blog
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key trends called out in the blog post

4 Key Forces Shaping the AdOps Landscape in 2025 and How to Navigate Them

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Blog
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playbook with localization and human hand

Ad Strategist Playbook: How to Activate Local Audience Data at Scale

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Blog
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graph that represents each benchmark

Essential Benchmarks for Ad Agency Operations in 2025

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Blog
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2025 Trends

2025 Trends: Integrated Advertising Data and Systems for Multi-Channel Agility

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Blog
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swiss army knife showing different tools

2025 Trends: Reducing AdTech Bloat with an Advertising Operating System

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Blog
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speedometer with animals to show slow-fast

2025 Ad Trends: Speed Fuels Strategic Growth for Ad Agencies

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hands putting coins in the piggy bank

Advanced PPC Budget Management Strategies for Ad Agencies

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underspend and overspend meter

What Advertisers Need to Know About Ad Budgeting Management in 2025

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Tech-enabled Strategies to Find and Retain AdOps Talent In 2025

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Blog
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