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FLUENCY FOR ACCOUNT MANAGEMENT

Centralize channels.
Unify your portfolio.
Execute faster.

Run unified search, social and programmatic strategies from one place

Omnichannel campaigns shouldn’t feel like a race against time to manage. Fluency gives you the precision to control performance at the ad level, and the power to act instantly across your entire portfolio. From monthly promotions to last-minute shifts, you can update campaigns across publishers in moments—with push-button simplicity.

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 Instant and precise execution, from individual campaigns to entire portfolios

Adapt and act faster, across all your accounts

Easily launch, pause, or update campaigns across search, social, display, and programmatic channels—empowering your team to stay agile, seize opportunities, and respond to last-minute requests without delay. Fluency's real-time notifications monitor your entire portfolio 24/7 so you can take action before performance is impacted.
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Manage budgets at scale with precision

Seamlessly manage budgets across campaigns, accounts, and publishers—without repetitive workflows. Set pacing strategies in bulk to match your goals, reallocate spend between publishers, and optimize bids across your portfolio.
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Update content in bulk, and manage short-term promotions effortlessly

No more copy-paste chaos and tradeoffs. With Fluency, you can update ad content automatically. Need a temporary change? You can pre-schedule ad copy updates for promotions, events, or seasonal campaigns—and automatically revert to your original messaging after the set period ends.
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Digital Automotive online ads featuring a spring sale event with a black luxury SUV and sale dates from May 1 to May 31, 2025.

Cut waste, improve audience targeting, and drive ROI at scale

Ensure every campaign reaches the right audience by managing keywords and geo-targeting in bulk across accounts—reducing waste, increasing efficiency, and keeping campaigns focused and effective.
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Trusted by performance-driven advertisers

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Winning package for agencies managing large client bases who need to be able to do bulk management and automation across all campaigns.
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Doug M., Owner / Operator
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If you have updates that need to be made across a lot of campaigns, you can update it in one place and push it out to as many accounts as you need to. This ability is a huge time-saver.
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Paul T.
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Fluency has changed the game with our digital advertising efforts. Its platform is built for scale and creating bulk ads has never been easier—especially on the Paid Social Advertising side.
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Verified User in Automotive
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It has made managing multiple clients and a plethora of campaigns enjoyable again.
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Verified User in Marketing and Advertising
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Fluency has solved the problem of launching and making ongoing optimizations on a bulk scale with ease.
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Logan M.
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I LOVE LOVE LOVE the Broadcast tool! Makes updating monthly incentives 10x easier.
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McKenzie H.
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Starting on Fluency has given us a path to monitor and make bulk changes in Facebook in a way that we weren't capable of before.
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Rebecca S.
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Fluency helps solve the problem of managing a large number of campaigns. The bulk manage action is my most used function as it allows me to filter the campaigns and ad group to make changes on a larger scale.
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Verified User in Marketing and Advertising
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I can schedule changes for pacing strategy, ad copy, ad status for future so I do not have to return to make the changes. Google Ads Editor can make bulk changes but not to the same extent as Fluency.
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Greg P.
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With its versatile bulk editing, campaign creation, and management capabilities, the tool simplifies reaching marketing objectives and saves us a LOT of time.
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Jesus C.
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The platform enables you to automate repetitive tasks, such as scheduling campaigns and budgets, targeting audiences, updating creatives across ad sets, and broadcasting time-sensitive ad copy. These time-saving features free you to focus on strategic planning and optimization for your social media campaigns.
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Mary-Claire J., Social Media Analyst

Bulk Management makes complex portfolio changes simple

Update account details and campaign settings at scale

Apply updates to labels, tracking templates, and campaign settings across large portfolios. Make bulk changes to campaigns via .xlsx files with Advanced Download for instant platform-wide updates.

Shift budgets to align with changing priorities

Adjust budgets across accounts to meet approved spend levels, react to pacing needs, or reallocate toward higher-performing channels.

Refresh ad copy and creative in bulk

Replace headlines, descriptions, and creative assets across thousands of ads or campaigns—ensuring consistent messaging without manual editing.

Apply temporary promotions and revert automatically

Pre-schedule ad copy updates for time-sensitive campaigns with Broadcast, then automatically return to original messaging when the promotion ends.

Refine targeting with bulk keyword and geo updates

Edit keywords, apply negative keywords, and adjust geo-targeting across accounts to reduce waste and keep campaigns focused on the most valuable audiences.

Pause, enable, or adjust campaigns in moments

React quickly to real-time events—pause or enable campaigns and ad groups across accounts and publishers with just a few clicks.

Ensure consistency and control across your portfolio

Replicate approved settings and make mass updates across campaigns and ad groups to maintain brand standards, governance, and strategic alignment.

Get alerted before issues become problems

Monitor your entire portfolio with 24/7 alerts that surface high-impact issues early—so you can take action before performance is affected. Build custom notifications around your most important KPIs to stay focused and responsive at scale.

Want to go beyond bulk account management and automate entire campaign structures?
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See how leading agencies transform their operations with Fluency

Case Study
Union Street Media Delivers Hyper-Local Real Estate Programmatic Advertising at Scale—Powered by Automation
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Learn more
Case Study
Johnson Group Reduces Pacing Tasks by 90% with Advertising Budget Automation
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Learn more
Case Study
How Automation Drives Performance at Scale for the Auto Industry's Largest Agency
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Learn more

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