The Secret to  your Agency’s Success

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Keep Going

Meeting—and exceeding—the demands of clients. Searching for competitive advantages within a continuously shifting industry. Keeping valuable team members from churning and burning out. If these challenges sound familiar to your ad agency, Fluency is the solution you’ve been looking for.

The Automation Transformation

The digital ad industry is in the middle of a period of unprecedented change. The biggest question facing agencies today: do you stay locked to an outmoded, high-risk business model, or do you embrace a future unlimited in its possibilities? Fluency’s RPA platform can help usher in a new era for your team, your clients, and your business as a whole.

A Resource Revolution

In an industry where holding on to talent was already challenging, the past two years have only seemed to magnify the pressures felt by people throughout the digital ad business. Pushing ad strategists beyond their limits with work that’s dull, tiresome, and prone to error doesn’t help your people or their results. With our platform, you can turn those tasks from most-hated to easily automated, freeing up your team to focus on strategically oriented work that can build stronger relationships—and opportunities—for everyone involved.

Reducing Risk and
Increasing Reward

The material risks involved with over- and under-spending your clients’ money can have a devastating impact on your relationships, as well as your bottom line. Spend under the budget, and you may miss audiences that are critical to your clients’ strategies. Spend over the budget, and you’ll be issuing credits—on top of issuing excuses. RPA4A eliminates spend errors, allowing you to accurately execute campaigns that drive satisfaction and trust.

Efficiency Helps Build Business Value

For all digital advertising’s benefits, agencies enjoy almost no economies of scale. But with Fluency, the days of having to increase your headcount every time you want to increase your book of business are over. With Fluency RPA4A, your team can scale its efforts across hundreds—or even thousands—of campaigns, improving profitability and opportunity with maximum efficiency.

The Advertising Architect: Different by Design

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Fluency’s RPA4A platform puts an incredible amount of power in the hands of brands and agencies. To get the most from the outsized capacity improvements offered by automating your processes, you'll start your onboarding journey with an Advertising Architect—a Fluency team member who has a deep knowledge of both ad strategies and the technologies designed to carry them out. The Advertising Architect’s holistic understanding allows them to seamlessly toggle between planning, implementation, refinement, and reporting, positively affecting everything from individual accounts all the way to your entire portfolio—and beyond.

Ready to Rock?

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Everything you need to increase your competitive advantage.

Sales and Upsell Sheets

Sales and Upsell Sheets

Fluency can help sales teams pull sophisticated, strategically informed, location and market-specific, cross-channel recommendations for any number of accounts in seconds.

Site Tagging

Site Tagging

Site-Tagging: difficult…clumsy…and the foundation of success in digital marketing. Fluency safely and accurately automates site tagging at any scale, eliminating one of your campaigns’ most elemental threats.

Full API Access and Support

Full API Access and Support

Build or Buy? If that’s your question. Our bi-directional API access means the answer is 'both'. We are committed to API parity, allowing our partners unlimited access to our API. Additionally, our external platform data engagement process includes scoping, planning, and management of customer data throughout its lifecycle.

Real-time Notifications and Alerts

Real-time Notifications and Alerts

Many ad platforms make the job of an ad strategist damn near impossible by requiring manual auditing of accounts. Using our platform, Strategists can customize alerts so they spot potential issues before they start.

Flexible Data-centric Advertising

Flexible Data-centric Advertising

We’ve built the most flexible data ingestion engine on the planet so business can easily leverage all their data—regardless of format—to drive unique content changes at unlimited scale.

Account Launches

Account Launches

Imagine a world where manual launches—and all their inherent limitations—are a thing of the past. At the push of a button, Fluency’s RPA4A technology lets you launch unlimited accounts —with an unlimited amount of customized content—all at once.

What Our Agency Partners Say

The advertising impact is clear: with the help of Fluency’s automation and strategic insights, we had the highest volume of traffic driven in the network ever, and leads are up 168% YOY.
Caroline Villaroel
Group Digital Media Director, Innocean
With Fluency, we can quickly identify what's working and what isn't so we can deliver phenomenal results to our clients.
Rachel Allard
SVP Strategy, Union Street Media
Fluency doesn’t just deliver an integrated technology platform; they deliver something far more important to their clients: time.
Alex Motevosian
Sr. Director-Digital, ChangeUp