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Brian McVey

CRO
LET'S CHAT

Brian McVey is the Chief Revenue Officer and Co-Founder of Fluency, the Digital Advertising Operating System.

In the decade before founding Fluency, Brian handled some of the most important dealer groups as Area VP of Strategic Accounts at Dealer.com, the automotive retail industry’s largest marketing and advertising platform. Brian built upon his successful track record in sales and team leadership to expand into client experience and operations as the Senior Director of Advertising for the $250 million advertising business.

Blog
December 3, 2025

The Real Cost of Offshoring Your Advertising Operations: Risk, Errors, and Inefficiencies

Stop hiring your way to scale. Learn the true cost of offshoring your AdOps (errors, rework, and more) and see why AI-powered automation is more sustainable.

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Blog
November 10, 2025

Digital Advertising Operating System (DAOS): What it is, How it Works, and Key Benefits

Learn what a Digital Advertising Operating System (DAOS) is, how it works, and why it’s a must for multichannel advertising: benefits, features, tool comparison, and more.

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Blog
April 17, 2025

Marin Software is Shutting Down: What You Need to Know and What To Do Next

Facing the Marin Software shutdown? Here’s how to keep your PPC and paid social campaigns running smoothly while you evaluate a new advertising platform.

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Blog
July 20, 2023

Performing Through Uncertainty: 2023 First-Half Trends Reveal Opportunities for Advertisers in Q3-4

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Blog
March 27, 2023

The High Cost of Saying No to Automation

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Blog
March 2, 2023

Automation Transformation: Strategically Redeploying Your Resources

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Blog
May 5, 2022

Advertising Architect: The Future of Your Digital Marketing Company

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Blog
January 25, 2022

4 Ways Automated Campaign Management Tools Benefit Business

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Blog
April 27, 2021

RPA For Advertising Enables Creative Teams

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Blog
June 9, 2019

Automation Drives Performance

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Blog
March 7, 2019

SKAGs made easy with Fluency

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Blog
October 5, 2018

What it Means to be an Expert Today

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Blog
June 4, 2018

Today’s Ad Platform Dilemma: If You Built It, Will They Come?

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Blog
May 1, 2018

Do you have a failure to launch?

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Blog
April 18, 2018

Right Sizing your Client-to-Strategist Ratio

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